About the brand
Cosy Club is an online bedding and home store with warehouses in Melbourne, Australia. Product offering includes simple but stylish bed linen and quilt sets that are sure to keep you warm on a chilly winter night, as well as make your space feel so cosy that you will want to curl up in all day.
Objective
To create a modern, visually appealing website, user-friendly navigation makes the shopping process simple and convenient. The design should reflect all the basic values of the brand: soft, caring and friendly.
Moodboard
Before starting the design, I created a moodboard that helped me understand the essence of the brand and create a design that would reflect them.
The details that make it cosy
A palette built around comfort
Warm terracottas, creamy neutrals and soft muted tones were chosen with intention — not just to look pretty, but to make visitors feel at ease from the very first scroll.
See it before you buy it
Cosy Club's dual-tone quilt sets come in beautiful colourways, so I designed an interactive colour swatch that previews each combination on the product in real time. No guessing, no surprises.
Comfort that cares for the planet
Every Cosy Club order ships in 100% recycled cardboard packaging. This isn't a fine-print footnote; it's part of the brand's story and a value customers can feel good about every time a parcel lands on their doorstep.
A blog that inspires, not just sells
The Cosy Club blog goes beyond products. From bedroom setup guides to seasonal decoration ideas, each post helps customers create a space they love, and gives them a reason to return long after checkout.
